If your WhatsApp Business Profile Name is being rejected during setup, please follow the steps below:
Check WhatsApp Business Policies
Ensure your name complies with Meta’s Business and Commerce Policies
Avoid using special characters, emojis, random text, or generic terms (e.g., “Best Deals,” “Clothes Shop”).
Match Your Legal Business Name
Your profile name should closely match your registered business name.
Example:
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Legal Name: ABC Technologies Pvt Ltd
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WhatsApp Profile Name: ABC Technologies
Brand Recognition
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If your business is known by a short name or brand name, you can use that.
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Example:
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Legal Name: Reliance Industries Ltd
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Profile Name: Jio
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Upload Supporting Documents
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Provide documents such as:
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GST Certificate
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Business License
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Trademark (if applicable)
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This helps Meta verify your brand.
Resubmit for Approval
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After corrections, resubmit the profile name request.
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Approval may take 24–48 hours.
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Name too generic (e.g., “Shoes Store,” “Online Shop”).
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Name does not match business documents.
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Use of special symbols, numbers, or emojis.
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Profile name represents a different company/brand.